Lacobucci,Dawn <br/><br/>
Marketing management : a south asian perspective 

 - 1st . Ed. 
 - New Delhi  Cengage Learning  2012 
 - 270 
<br/><br/><label>Subjects--Topical Terms: </label><br/>UNIVESITY BUSNIESS SCHOOL
<br/><br/><label>Dewey Class. No.: </label>658  / IA-M