TY  - BOOK
AU  - Lacobucci,Dawn
AU  - Kapoor.Avinash
TI  - MM (Marketing Management)
SN  - 978-81-315-1016-2
U1  - 658 
PY  - 2012///
CY  - Delhi
PB  - Cengage Learning
KW  - UNIVESITY BUSNIESS SCHOOL
ER  -