Ramaswamy,V S <br/><br/>
Marketing management 

 - 5th Ed. 
 - New Delhi  McGraw Hill Education(India) Private Limited  2015 
 - 788p. 
<br/><br/><label>ISBN: </label>978-1-25-902641-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>UNIVESITY BUSNIESS SCHOOL
<br/><br/><label>Dewey Class. No.: </label>658.8  / RA-M