TY  - BOOK
AU  - Srivastava,Mallika
TI  - Customer relationship management
SN  - 978-93259-7411-1
U1  - 658.812 
PY  - 2016///
CY  - New Delhi
PB  - Vikas Publishing House Pvt Ltd.
KW  - UNIVESITY BUSNIESS SCHOOL
ER  -